Identity Design is a crucial element in connecting with your audience and establishing a lasting impression. It is the starting point for building recognition and trust among your clients, making it essential to have a unique and engaging look that reflects your brand's essence.

At VAR, a design studio located in London and Hong Kong, we specialize in creating unique, engaging, and inspiring brand identities for businesses of all sizes, including startups. Our team's expertise goes beyond just designing; we solve problems to help you effectively convey your company's values to your target market.

Whether it's creating websites, business cards, social media posts, menus, or illustrations, our creative instincts are dedicated to finding the perfect solutions for your business needs. Our ultimate goal is to create a better world through design, and we are passionate about collaborating with like-minded businesses to achieve this.

If you're looking to establish a distinctive brand identity that resonates with your audience, contact us at VAR. We'd love to work with you and create something truly beautiful that speaks to your company's unique qualities. To view samples of our past work, click here.

Our Services

We are specializing in trademarks and identity design.

Selected Clients

Bring Me a Book
Crowne Plaza Hotels & Resorts
Global Payment
Hong Kong Rugby Union
Jao Tsung-I Academy MA Catering Manulife
Mindshare Philips Prudential
SEA Group
The Hong Kong Academy for Performing Arts
The Murray Hong Kong
The Orchestra Academy
Youth Go Trust