One of Hong Kong’s most successful global food importers, distributors and food processing specialists, Food Dynamic wanted to maximize awareness for the 2016 opening of its latest retail store in Hong Kong. Underlining the happy and enjoyable shopping experience the brand promises discerning customers, our instantly identifiable logo subtly emphasized the capturing of pleasurable moments.

In addition to customizing the new store’s logo, we were also entrusted with devising POSM and providing visual identity directions for the store’s all-important frontage.