Client:
Reggio Kids
Project:
Logo Design & Identity
Reggio Kids, based in Hong Kong, is an early childhood education center inspired by the Reggio Emilia Approach. The center emphasizes fostering children's interests and unlocking their innate potential for self-discovery through early learning experiences.
Our design team was tasked with creating a comprehensive brand identity for Reggio Kids, encompassing the logo, website, below-the-line advertising, and online marketing. The logo features a playful and organic illustration that captures the essence of childlike creativity and exploration, aligning with the Reggio Emilia philosophy. The combination of bold and warm colors in the logo reflects a welcoming and nurturing environment, while the use of hand-drawn elements conveys a sense of authenticity and personalized learning. This cohesive design effectively represents Reggio Kids' commitment to early childhood education and their unique pedagogical approach.